Sales Announcement Caps off Year-Long Golden Anniversary Celebration


Metro-Goldwyn-Mayer Studios Inc. (MGM) and Twentieth Century Fox Home Entertainment announced today that BOND 50 is the bestselling Blu-ray box set of 2012 with projected worldwide sales totaling $50 million in consumer spend to date. The unprecedented 23-disc premium collection features all 22 classic films on stunning Blu-ray for the first time and more than 122 hours of bonus features. The highly collectable box set was released on September 24 in the United Kingdom and September 25 in North America; additional international markets followed through October.


The BOND 50 box set release was timed to coincide with the 50th anniversary celebration of the Bond franchise in 2012. The year-long campaign launched globally at the annual Consumer Electronics Show in Las Vegas, included a first of a kind exhibit of Bond vehicles at San Diego Comic-Con, the re-release of Dr. No in U.S. movie theaters and a Roger Moore International press day before culminating with the “007 Days of Bond: the Blu-relay Tour” throughout the UK.


“The Bond franchise is alive and stronger than ever as evidenced by the spectacular sales of the BOND 50 box set,” said Michael Brown, Executive Vice President, Marketing, MGM. “BOND 50 has become an instant collector’s item and a must have for any Bond fan this holiday season.” Debuting just prior to the theatrical premiere of SKYFALL, the BOND 50 box set includes an additional space for that Blu-ray when it is released next year.


Debuting just prior to the theatrical premiere of SKYFALL, the BOND 50 box set includes an additional space for that Blu-ray when it is released next year.


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EON Productions Limited and Danjaq LLC are wholly owned and controlled by the Broccoli/Wilson family. Danjaq is the US based company that co-owns, with MGM, the copyright in the existing James Bond films and controls the right to produce future James Bond films as well as all worldwide merchandising. EON Productions, an affiliate of Danjaq, is the UK based production company which makes the James Bond films. The 007 franchise is the longest running in film history with twenty-three films produced since 1962. Michael G Wilson and Barbara Broccoli succeeded Albert R ‘Cubby’ Broccoli and have produced some of the most successful Bond films ever including CASINO ROYALE, QUANTUM OF SOLACE and SKYFALL.


About Metro-Goldwyn-Mayer Studios Inc.

Metro-Goldwyn-Mayer Inc. is a leading entertainment company focused on the production and distribution of film and television content globally. The company owns one of the world’s deepest libraries of premium film and television content. In addition, MGM has investments in domestic and international television channels, including MGM-branded channels. For more information, visit



Twentieth Century Fox Home Entertainment, LLC (TCFHE) is a recognized global industry leader and a subsidiary of Twentieth Century Fox Film, a News Corporation company. Representing over 75 years of innovative and award-winning filmmaking from Twentieth Century Fox, TCFHE is the worldwide marketing, sales and distribution company for all Fox film and television programming, acquisitions and original productions as well as all third party distribution partners on DVD, Blu-ray™, Digital Copy, Digital HD™, and VOD (video-on-demand). Each year TCFHE introduces hundreds of new and newly enhanced products, which it services to retail outlets from mass merchants and warehouse clubs to specialty stores and e-commerce throughout the world.

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