What Difference Does It Make? A Film About Making Music – Official Trailer & Announce Details






Worldwide Premiere Screenings February 17

Digital Release February 18 on redbullmusicacademy.com


Film Features Long List Of Musical Luminaries Including:

Brian Eno, Philip Glass, Giorgio Moroder, Erykah Badu, Nile Rodgers, Lee ‘Scratch’ Perry, Q-Tip, Richie Hawtin, James Murphy, Debbie Harry & Many More

 What Difference Does It Make

SOURCE: Way To Blue PR

In celebration of it’s 15th anniversary, Red Bull Music Academy will release full-length feature film What Difference Does It Make? A Film About Making Music. Directed by award-winning director Ralf Schmerberg and shot at the 2013 Red Bull Music Academy in New York, the film will premiere on February 17 through limited engagement screenings in select cities across the globe including New York, Los Angeles, Chicago and Detroit followed by a free worldwide digital release on February 18 on redbullmusicacademy.com. Watch the official trailer: http://bit.ly/1czGcJL 

What Difference Does It Make? A Film About Making Music explores the challenges that a life in music can bring. Through arresting and original images orchestrated in a rhythmic and musical way, the film seeks to go beyond music, and ask questions about life itself.

Artists featured in the film include Lee ‘Scratch’ Perry, Brian Eno, Philip Glass, Giorgio Moroder, Erykah Badu, Nile Rodgers, Rakim, Skream, Q-Tip, Bernie Worrell, Egyptian Lover, Ken Scott, Thundercat, Richie Hawtin, James Murphy, Debbie Harry and Stephen O’ Malley and many others. Every one of these artists has been heavily influential in shaping the face of music today and all of these artists have lectured or been studio tutors at the Red Bull Music Academy.

What Difference Does It Make? A Film About Making Music evokes the heady atmosphere of the Red Bull Music Academy, a place where fresh musical ideas tend to spark between artists representing different genres and generations. In a different city each year, 60 up-and-coming musicians from around the world participate in workshops with musical luminaries in a custom-fitted complex of studios and workspaces. By night, they perform in the city’s cult venues and concert halls, alongside contemporary and classic innovators as well as heroes and heroines of the local scene. Long after the last notes are played, the experiences and insights gained there tend to resonate deeply in the lives and practices of those who take part.


Applications for the 2014 Red Bull Music Academy, taking place in Tokyo this October, will open on January 15. For more information, visit redbullmusicacademy.com.







About Red Bull Music Academy


The journey of the Red Bull Music Academy began 15 years ago – and has gone on to take its infamous complement of music workshops and festivals right around the world. Likewise, there’s no corner of the sonic universe that the Academy’s lecture sessions have left unexplored. What began in the backyard of an unassuming Berlin warehouse resulted in a yearly venture, bringing music festivals and workshops to every continent. Red Bull Music Academy puts on some 500 nighttime events a year, each one intended to challenge and inspire. It curates stages at the most significant of festivals, including Sónar, Montreux and Movement; and hosts an online magazine (redbullmusicacademy.com), a 24/7 online radio station (rbmaradio.com) and a megaverse of couch conversations, all in its entirety watchable from your mobile device. Some Academy alumni have gone to the top of various charts, others became doctors or graphic designers, but even more are creating heartfelt, meaningful and cutting-edge music.

About Ralf Schmerberg

Ralf Schmerberg is an internationally acclaimed director and a member of the Berlin-based artist collective Mindpirates. He has created feature films and music videos for the past 20 years, establishing a signature visual style that has earned him a Cannes Gold Lion and the Cinema for Peace Award. In 2012, he was named Germany’s Creative Leader Of The Year. His close-up and personal style of directing gives the film a truly cinematic quality.

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